VEOSA
-

Veosa brings a luxury product offering to a thriving cannabis market. Consumers are looking for alternatives to the legacy stoner vibe and want products to match. As a founder of the brand, I wore many hats, ultimately moving the brand from an idea to a company with an online presence and wholesale clients across the U.S. I developed new and unique products from the ground up, utilizing new software and partnering with manufacturers globally. In addition, I designed the overall brand, packaging, website, social campaigns, photography, CGI renders, brand materials, wholesale display accessories, sales materials, and more. Through the process, I gained valuable insight into the everyday needs of small businesses firsthand, allowing me to keep these concerns top of mind when working with others.

Brand Mark
Insiders note: The mark was tracked to 420, then kerned by eye to arrive at the final mark.

Brand Materials
Building on the high end aesthetic, I developed brand and marketing materials that evoke a sense of luxury and refinement: A stark contrast to the norm.

Brand Guidelines
While crafting & building the brand, I developed a set of brand guidelines to ensure the integrity of the brand.

Documenting the first year
During the first year of business I worked to document moments along the way. This included design exploration, marketing materials, new business wins, etc.

Year One Book
Printed copies of the Year One book

24k Gold Plated Toothpicks
Ditch the paper clip and elevate the bowl cleaning experience.

Limited Edition One Hitter
Made from machined solid brass, plated in 14k gold, laser engraved logo, and set with a real diamond.

Veosa Instagram
A mix of luxury lifestyle, product imagery, and inspiration

Machined Brass Rolling Wand
A two part system for rolling, packing, and finishing a cone.

Limited Edition Ceramic Tray
Limited to 100 | Handmade in Portland, OR